Bavaria Swinkels

Swinkels Family Brewers, a well-known beer brewery in the Netherlands, celebrated its 300th (!) anniversary last year. Over three centuries, the company grew to 1,400 employees and produces more than 700 million liters of beer a year.

GS1 is one of the most important platforms for Swinkels to share product information with the consumer market. SRC was contacted when the former PIM-vendor stopped supporting their PIM software.