SRC System Integrators partners with Nielsen Brandbank

SRC System Integrators and Nielsen Brandbank are delighted to announce that the global leading digital content provider have joined forces to support supplier organisations achieve complete and GS1 certified product data in the right place, at the right time. 

As leaders in digital product content, Nielsen Brandbank understands that GS1 certified product data is not just an exit point for recipients to receive, it is an essential part of the supplier organisations and needs to be at the center of the product content ecosystem. Through the partnership with Nielsen Brandbank and SRC System Integrators, clients will have a centralised product data management flow that is integrated as part of the new product development process. With these elements running in unison, it significantly minimises the effort for clients distributing GS1 certified product data to recipients. Additionally, the integration between Nielsen Brandbank and SRC System Integrators will be driving further efficiency through a real-time connector so there is no latency between the sources or different versions of products scattered amongst different places and systems. 

Danny van der Heijden, Head of Benelux Sales at Nielsen Brandbank commented, “The partnership with SRC System Integrators was a no-brainer, as Nielsen Brandbank has grown closer to our client’s organisations and has become an integral element of their business and processes as a GS1 certified Data Management Service and a key partner in ecommerce content creation, management and distribution. The partnership with SRC ensures our clients have certified product content available at the right place and at the right time with very little effort.” 

Thierry Van Veen, CEO at SRC System Integrators stated, “Partnering with Nielsen Brandbank is a win-win for our customer base. Suppliers struggling with the production of high quality product data can now rely on SRC-PIM and Nielsen Brandbank to help streamlining their data enrichment processes. Through SRC’s ‘First Time Right’ principle, validating product data against the latest data standards at any given time, and Nielsen Brandbank top of the market technology solutions, suppliers can rest assured they will receive top-shelf product information.”

By leveraging the new partnership, clients now have the chance to connect and integrate to distribute their GS1 certified product data in the right place, at the right time. 

If you would like to learn more about the partnership and how you can get involved please reach out to either Nielsen Brandbank or SRC System Integrators using the below contact details. 

Contact Nielsen Brandbank: 

Danny van der Heijden,

Contact SRC System Integrators:

Tim Grootendorst, Sales Manager,